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Archived from the original on December 14, 2024

It's how the light hits the dress." In a WIRED article from the time in 2015, Bevil Conway - an artist and Harvard-educated neuroscientist specialising in colour perception - explained: "What's happening here is your visual system is looking at this thing, and you're trying to discount the chromatic bias of the daylight axis

The trick is to choose a dress that accentuates your best features and downplays the ones youre not as fond of

Its statement making, but in a subtle way
